LIMITED TIME • LABOR DAY

The Ritual. No Burn. No Excuses.

Save 20% on every kit and bring back the barbershop-smooth shave. Your skin will thank you tomorrow.

Shop Kits — Save 20%
LABOR DAY • 20% OFF

Pick Your Labor Day Kit

Start simple, level up, or go all-in. Discount applies at checkout. Free shipping $50+.

Days
Hours
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Ends Monday at midnight
Core Kit — Safety Razor + Shaving Cream Best for First Timers

Core Kit — Razor + Cream

  • Classic safety razor for fewer ingrowns
  • All-natural cream cushions & hydrates
20% off Discount at checkout
Shop Core Kit
Dermatologist tested • 30-day guarantee
Classic Shave Kit — Razor + Brush + Cream Starter Favorite

Classic Shave Kit — Razor + Brush + Cream

  • Brush builds richer, warmer lather
  • Closer shave with less irritation
20% off Discount at checkout
Shop Classic Kit
Free shipping $50+
Master Ritual Kit — Razor + Cream + Aftershave + Brush All-In

Master Ritual Kit — Full System

  • Prepare • Shave • Restore — complete ritual
  • Our best value, now 20% off
20% off Discount at checkout
Shop Master Ritual
Most giftable pick
HOW IT WORKS

The Ritual: Prepare • Shave • Restore

Three simple steps. Less irritation. A barbershop-smooth finish that lasts.

Prepare — build a rich, protective lather with brush and cream
Step 1

Prepare

Warm water + rich lather lifts hair and cushions skin for a smoother first pass.

Shave — short, light strokes with a closed-comb safety razor
Step 2

Shave

Short, light strokes with the grain. Re-lather, then go across for closer—fewer passes, less burn.

Restore — alcohol-balanced aftershave to calm and hydrate
Step 3

Restore

Rinse cool, pat dry, finish with aftershave to calm redness and lock in moisture.

WHY AMERICAN SAILOR

Barbershop results. Everyday routine.

Real steel, real ingredients, and a simple ritual that actually works—without the burn.

🌿

No-Burn Formula

All-natural cream cushions, hydrates, and protects—even on sensitive skin.

🪒

Closed-Comb Control

Short, light strokes with fewer passes = fewer ingrowns and less irritation.

🛠️

Premium Steel

All-metal razor with no-slip knurling—built to perform and built to last.

🫧

Better Lather

Brush lifts hair and whips a richer, warmer lather for a smoother first pass.

💡

Smarter Spend

Ditch pricey cartridges. Blades cost pennies—and the results are better.

Real Shaves. Real Results.

Thousands of men have already made the switch — here’s what they’re saying about the ritual.

★★★★★

“Closest shave I’ve had in years. No burn, no bumps — just smooth.”

– Matt R.
★★★★★

“I actually look forward to shaving now. The brush and cream are a game-changer.”

– Jesse
★★★★★

“Feels like a barbershop shave at home. Quality gear, worth every penny.”

– Ken N.

Don’t Settle for Razor Burn.

Shaving doesn’t have to be a chore. With The Ritual, you’ll get barbershop-smooth skin, every single time. All-natural cream. Steel that lasts a lifetime. No gimmicks — just the shave you’ve been missing.